The Firefly Music Festival has seen dramatic growth over the past four years. This year is the biggest ever. Firefly sold out this year. And that was just on four-day passes. The last three years there have been single-day passes availabe, too.
The first year there were 30,000 attendees. 2013 saw 60,000 people show up. Last year the number was 80,000. And this year it’s 90,000.
Greg Bostrom, the festival’s director, says growth is possible from here even though 2015 was a sellout.
“I think the key thing is we need to keep growing in smart ways. No matter how much we grow we want the individual experience to be the best it can be,” he said. “So, we’re never going to overcrowd The Woodlands. If we can find more space, on the property – and there are opportunities for that – we might be able to grow the individual weekend attendance. There’s always the opportunity for multiple events.”
Bostrom says 30,000 is the expected attendance for the first ever Big Barrel Country Music Festival. It will take place over three days at The Woodlands behind Dover International Speedway next weekend.